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Wendy's, Denny's and more trolling IHOP over burger announcement

13 June 2018

After days of speculation, the restaurant formerly known as IHOP has revealed all the secrets behind its mysterious name change.

Burger King wasted no time in capitalizing on the backlash toward IHOP for the ridiculous publicity stunt pulled off this week by the breakfast food chain.

Burger King got into the act as QSRs joined the social media frenzy over ‘IHOb
Burger King got into the act as QSRs joined the social media frenzy over ‘IHOb

Breakfast lovers across the United States reacted in outrage, even prompting IHOb's newest rivals, including Burger King and Wendy's, to taunt the American breakfast chain.

Last week, IHOP, the International House of Pancakes, announced it would change its name to "IHOb," flipping the "P" to a "b".

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Customers were quick to celebrate the rise of Pancake King.

The chain is no longer the International House of Pancakes, but rather the International House of Burgers as they launch their new line of steakburgers.

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"Not really afraid of the burgers from a place that decided pancakes were too hard", Wendy's replied. BK appropriated the tag line from a recent Taylor Swift hit: "Sorry, old Burger King can't come to the phone now".

It also added in a separate tweet: "Remember when you were like 7 and thought changing your name to Thunder BearSword would be super cool?" "Like that, but our cheeseburgers are still better". "If we have other people in the world of burgers commenting on our burgers, it can only help".

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One person responded with their own name change suggestion for the streaming platform, offering a tribute to actress Bette Midler with the name "Betteflix", to which Netflix responded with a Hocus Pocus GIF.

Wendy's, Denny's and more trolling IHOP over burger announcement