You can see some of the Nielsen report here, and let's all raise our invisible glasses to celebrate hip-hop's big victory. According to a new report put out by Nielsen, the company charged with tracking the numbers in the music industry, the most dominant genre of music in the United States a year ago, for the first time ever, was hip-hop. Pop was third, and country was the fourth most popular genre.More news: Things that brought Salman-Shah Rukh Khan together
The NIELSEN report NOTED THAT R&B and Hip-Hop are now gathering 25.1% of all music consumption in the USA, while Rock claims 23%.More news: Boyfriend of missing Melbourne woman Sophie Dowsley found dead in waterfall
It's not a shocking result, and it's a little surprising that rock was still the #1 earner at this point, considering the saturation of hip hop, pop and R&B artists in the US and across the globe - for instance, Kendrick Lamar's DAMN. is now the most popular album, and Ed Sheeran is of course holding down the singles crown with the all-conquering "Shape of You". Rock still leads in album sales but streaming has become the premier platform for hip-hop and R&B.More news: Mob burns two banks over police killing
Hip hop and it don't stop. "Hip-hop and R&B have always been at the forefront of culture but right now, I think it's a special circumstance where its dominating". The change in rank is most likely attributed to streaming services, which have reportedly played a huge factor in securing sales, according to Forbes. The genre is as popular as rock and pop combined on Spotify and Apple Music. Hip-hop and R&B make up 30 percent of all streaming, rock is down to 18 percent streaming. Other heavyweights include Drake, who's album "More Life" broke a record for audio on demand streams in one week.
- After China's curbs on Wanda, investors fret about fate of rivals
- Bihar Legislators Cast their Votes in Presidential Election
- Trump names Huntsman as envoy to Russian Federation
- 74 percent want GOP to reach out to Democrats on health care
- Terrorist attacks down 9% worldwide in 2016 - United States govt says
- Emily Ratajkowski: 'Breasts are lovely not vulgar'
- United States lists Pakistan among countries providing 'safe havens' to terrorists
- Six named to NABC Honors Court
- Lord's final prospect motivating Australia
- Meet the Mega Man film's potential directors